what we did

For years our friends at jajabelles have dreamed of a rebrand. So when the opportunity to move to a bigger space presented itself, it was finally the right moment to dig in. We won’t lie: We are big fans of jajabelles so the discovery part of this brand work was practically done. We knew what it’s like to spend an afternoon there, to be welcomed day or night. We took that and put it to work for this rebrand, bringing in personal elements and helping the brand evolve into something more elegant.