THE WORK FORCE YOUTH PROGRAM

BRAND IDENTITY | WEBSITE DESIGN + DEVELOPMENT

what we did

When the Cambridge Housing Authority’s Work Force Program needed to show the difference it makes, we gave it the tools to do it. We designed an impact report the team was proud to put in people’s hands, one that turns outcomes into a story worth reading. Since then, we’ve stayed on as brand stewards, keeping everything the program puts out consistent, recognizable, and true to its mission. Now we’re building its new website, a home online that makes it easier for residents, partners, and funders to see what the program does and get involved.

how we did it

We started by listening: to staff, to the data, and to the stories that show what the program means to residents. From there we built a visual and verbal identity that’s warm, plainspoken, and easy to use across print and digital.

see the work

Ready to rock something with us?

Maybe you saw something you’re in need of. Or maybe you’ve been putting off that rebrand FOREVER. Either way, we got you.